GROHE Magazine 3130 TEXT HENNY BOHM FAMILY VALUES Pure Freude an Wasser Alongside investment in its three German facto ries including the expansion of the production plant in Lahr GROHE is also stepping up in its engagement in Thailand The plant in Klaeng which with 1 700 employees is already the com pany s largest will see an investment of more than 30 million USD and will create 800 new jobs within five years The new factory building is 12 000 square me ters and enables GROHE to introduce new manufacturing technology for zinc parts add ing to its existing production of brass mixers We re running a full scale production of one hand mixers with all products passing the com plete value chain in house From melting the zinc or brass die casting machining polishing and electro plating to assembling the finished product and shipping it to the customer says Ralf Goehringer GROHE Siam s Managing Di rector since 2015 Mostly focusing on the Eurosmart and Bau lines the plant in Klaeng is currently producing around seven million parts each year When the setup phase is completed in 2021 the ca pacity in Klaeng will increase to 12 million GROHE CEO Michael Rauterkus explains the plant s role in the company s overall growth strategy 22 years ago GROHE Siam started as a small factory Now it is one of the largest manufacturers of one hand mixers in the world With the expansion of our sites such as here in Klaeng we are taking our growth to the next level After all matching a rise in customer demand doesn t mean having to compromise else where with this facility GROHE has built the most sustainable plant of its kind in Southeast Asia achieving the DGNB silver certification for sustainable building from the German Sustain able Building Council To save resources solar panels have been installed on the entire roof of the building and will reduce CO2 emissions by about 1 000 tons every year High standards are also used in the approach to water wastage Domestic wastewater is treated biologically so it reaches shower quality and is reused for irri gation and flushing This all speaks of GROHE s long term invest ment in the region where its social impact meets sustainabity standards Ralf Goehringer points out We have a lot of families among our employees In fact we are what you could call a young facility Our employees are on average around 30 On the other hand some of the older employees have been with us for over 20 years sometimes since our first year here A long term family work commitment is something Goehringer himself is familiar with His own fa ther worked at GROHE for over 50 years In fact Goehringer junior grew up next to the plant in Lahr Germany He even got his first summer job there painting tanks when he was 15 As GROHE expands its plant in Klaeng Thailand the company is growing a well connected business that is as sustainable for the planet as it is for families Ralf Goehringer has been GROHE Siam s Managing Director since 2015 At 12 000 square meters GROHE has introduced a new manufactur ing technology for zinc parts at Klaeng adding to its existing production of brass mixers At Klaeng GROHE has built the most sustainable plant of its kind in Southeast Asia With an average age of around 30 the factory has a lot of families on staff

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