How will you use these extended options Mixing colours and finishes in sanitary ware has never been attempted on a commercial scale before But that s exactly what GROHE has done with the Essence range and it will enable me to bring new individuality emotion and fashion to the bathroom Now I can pursue meaningful personalisation And all whilst using the same fundamental design I have the best of both worlds consistency and familiarity mixed with variation and surprise A paradoxical combination that is perfect for the hospitality environment How important is this choice It is important to have customisation and distinction while remaining united around a core value that s basically the real value that GROHE is providing The new options give us the wings to fly in other words they give us the chance to create visual distinction without sacrificing the core value of the Essence quality and functionality I believe that the Essence range will change the way we dress the bathroom and kitchen It will change the way we interact with those spaces and the delight we have with water That s because Essence not only brings emotion to those spaces it also appeals to the individuality of the designers Which comes first faucet or ceramic Faucets are the crown jewels For the designer they are the crème de la crème of any bathroom or kitchen design With a careful selection the whole bathroom or kitchen comes alive with distinction Tarek Hegazy With over 26 years of experience and numerous prestigious projects in his portfolio and more than 200 projects to his credit the majority being five star hotels Tarek Hegazy is Principal and Creative Director of his company Living Design a Swedish based International Interior Design firm established in 1984 The firm is considered by its peers to be one of the leading interior design firms in Europe and has earned more than 120 awards GROHE ESSENCE COMPLETELY REJUVENATED MY CREATIVE PALETTE Tarek Hegazy Principal Creative Director Living Design Sweden 59 SPA Colours Brochure neu indd 59 18 07 17 10 31

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